An Integrated digital marketing strategy that's seen GRK Architecture smash all revenue targets.

GRK Architecture is a residential architecture practice known for creating thoughtful, design-led homes across Surrey and the South East. With a growing reputation for securing planning permission on even the most challenging sites, the team wanted to build on this momentum by generating more high-quality leads through their website. 

 

Their previous marketing efforts had been inconsistent, with no clear strategy in place—resulting in missed opportunities and limited visibility online.

Yearly growth
450 %
Decrease in cost per lead
35 %
Conversion rates from Ads
10 %
In lead value in 6 months
£ 240 k

The challenge

GRK Architecture sought a specialist digital marketing agency to partner with to elevate their business for their next phase of growth through market analysis, a user-focused website designed to resonate with their target customers, and a digital marketing campaign to generate sustainable leads.

Paid Media

We launched a meticulously targeted Google Ads strategy across the UK for GRK Architecture. By leveraging behavioural science, we optimised the campaign to allocate budgets in regions with the highest potential for return on investment.

 

Throughout the campaign’s lifecycle, we gathered valuable user-based insights, enabling us to identify and focus on the key touchpoints that drive the most conversions.

 

This approach ensured our paid media efforts effectively directed audiences towards these high-conversion areas.

SEO

Our approach to the SEO campaigns for GRK Architecture involved comprehensive keyword research and creating and optimising both new and existing website landing pages, establishing a robust foundation for ongoing SEO efforts.

 

We also developed and executed a systematic link-building and content marketing strategy to ensure their websites were effectively crawled and ranked by search engines for the most competitive industry terms.

Bespoke Website

Based on the data and insights gathered during our discovery phase, we developed a fully custom, content-managed WordPress website for GRK Architecture. Every element of the site, from layout and navigation to visuals and messaging was carefully designed to reflect the brand’s values and appeal directly to their target audience.

 

By grounding the design in real user insights, we were able to create a website that not only looks professional and engaging but also drives meaningful interactions.

 

This approach improved usability, strengthened user engagement, and maximised conversion opportunities, ensuring that the website serves as a powerful tool for both attracting new clients and supporting GRK Architecture’s long-term growth.

“Creative Purpose has transformed our digital presence and elevated our branding, driving growth beyond what we imagined. In just five months, they’ve quadrupled our revenue through their strategic, hands-on approach. Any business would benefit from their expertise, energy, and ability to turn complex marketing into real, measurable results. I wholeheartedly recommend them.”

– Michael Kelly, Director

Book your discovery call.

Every great partnership starts with a conversation. 

 

 There’s no hard sell, just an honest, strategic chat to see how we can help you build a more effective, sustainable sales pipeline through smart digital marketing.

 

If you would prefer to have a chat on the phone?

 

Call us on: 0330 043 9779

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