Garolla already had a strong position in the market, with a high-quality product and a growing presence across the UK, Ireland and France. But their marketing wasn’t delivering at the level it should. Costs were high, conversion rates were low, and activity wasn’t translating into consistent, scalable growth.
There was effort.
But it wasn’t building momentum.
We started by understanding how Garolla generates demand across different markets, how customers research and compare options, and what drives them to take action.
This created a clear direction for how their marketing needed to perform, not just in driving traffic, but in capturing intent and converting it into real opportunities.
From there, everything was aligned. Search, paid media, and the website all working together, focused on the same goal and reinforcing each other at every stage.
Paid media was restructured to focus spend where it would deliver the strongest return, targeting high-intent audiences across multiple regions with far greater precision.
At the same time, search was strengthened to build long-term visibility, ensuring Garolla appeared consistently for the most valuable and competitive terms in their market.
The website experience was also elevated, particularly for the French market, where a bespoke garage door visualiser was developed. This allowed users to explore options, personalise their choices, and move closer to enquiry with greater confidence.
Every element was designed to guide users towards action, reducing friction and increasing conversion at every stage of the journey.
Rather than chasing isolated results, the focus shifted to building performance that compounds.
Insights from user behaviour fed directly back into campaigns, landing pages, and messaging, allowing continuous refinement and stronger outcomes over time. Conversion rates improved, cost per lead reduced significantly, and organic visibility strengthened as authority grew.
This created a more efficient, scalable approach, where growth wasn’t dependent on constant change, but built through ongoing improvement.
Garolla now has a connected marketing approach that supports its position as a market leader. Visibility has increased across key regions, enquiries are more consistent and cost-effective, and performance continues to strengthen over time.
Instead of fragmented activity, they now have a strategy that builds momentum and drives sustained growth across multiple markets.
Yearly growth
Conversion rate from PPC
Increase in organic traffic
Decrease in the cost per lead
Target keywords ranking in the top 3 positions
© 2026 Creative Purpose Agency. All right reserved