Privacy Policy
Last updated: October 2025
Creative Purpose Agency (“we”, “us”, “our”) is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website or engage our services.
By using our website https://creative-purpose.agency or providing your information to us, you agree to the terms of this policy.
1. Who We Are
Registered business name: Creative Purpose Agency Ltd
Registered office: 128 City Road, London, United Kingdom, EC1V 2NX
Company number: 16377612
Email: hello@creative-purpose.agency
Website: https://creative-purpose.agency
For the purposes of the UK General Data Protection Regulation (UK GDPR), we act as the Data Controller for the personal information we collect.
2. Information We Collect
We may collect and process the following types of personal data:
a. Information you provide directly
Name, email address, phone number, company name, and any details you include when:
Submitting an enquiry through our website or contact forms.
Requesting a quote, proposal, or consultation.
Engaging with us as a client or supplier.
Subscribing to our emails or downloading resources.
b. Information collected automatically
When you visit our website, we may automatically collect:
IP address, browser type, and operating system.
Pages viewed, time spent on site, and referral source.
Cookie information for analytics and performance tracking.
c. Information from third parties
We may receive information from third-party platforms such as:
HubSpot CRM (if you submit a contact form or email enquiry).
Google Analytics or Google Ads for traffic insights.
LinkedIn or other advertising platforms if you engage with our ads.
3. How We Use Your Information
We use your personal data to:
Respond to enquiries and provide requested information.
Deliver our services and manage client relationships.
Send invoices, contracts, and project communications.
Improve our website, marketing, and service performance.
Comply with legal or regulatory obligations.
We will only process your data where we have a lawful basis, such as:
Contractual necessity – to provide services you have requested.
Legitimate interests – for business administration and marketing.
Consent – where you have opted in to receive communications.
Legal obligation – to comply with applicable laws.
4. Marketing and Communication
If you have opted in, we may occasionally send you updates, insights, or information about our services.
You can withdraw consent or unsubscribe from marketing communications at any time by clicking the “unsubscribe” link in our emails or contacting us at hello@creative-purpose.agency.
We never sell or rent your personal information to third parties.
5. Cookies
Our website uses cookies to enhance user experience and track website performance. Cookies are small text files stored on your device.
We use:
Essential cookies – necessary for website functionality.
Analytics cookies – to analyse site usage via Google Analytics.
Marketing cookies – to measure advertising effectiveness (Google Ads, LinkedIn, etc.).
You can manage or disable cookies through your browser settings. For more information, visit our Cookie Policy (add link to your cookie policy page).
6. Data Retention
We only retain personal information for as long as necessary to fulfil the purposes for which it was collected, including:
Client and project records – retained for up to six (6) years after completion (to comply with accounting and legal requirements).
Marketing data – retained until you withdraw consent or unsubscribe.
Website analytics – anonymised data may be retained for performance tracking.
After this period, your data will be securely deleted or anonymised.
7. Data Sharing and Disclosure
We may share personal data with trusted third parties who assist in delivering our services, including:
IT and cloud service providers (e.g. Google Workspace, HubSpot, hosting providers).
Payment processors and accountants.
Contractors and freelancers directly involved in your project.
All third parties are required to comply with data protection law and process your information securely and confidentially.
We may also disclose information where required by law or to enforce our legal rights.
8. International Data Transfers
Some of our service providers (e.g. Google, HubSpot) may transfer data outside the UK.
Where data is transferred internationally, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) or adequacy decisions approved by the UK Information Commissioner’s Office (ICO).
9. Data Security
We take appropriate technical and organisational measures to protect your personal data against loss, misuse, unauthorised access, alteration, or disclosure.
This includes:
Encrypted email communication where applicable.
Secure password protection and limited access to systems.
Regular data audits and security monitoring.
While we take all reasonable steps to protect your data, no online transmission can be guaranteed as 100% secure.
10. Your Rights
Under UK GDPR, you have the following rights:
Access – to request a copy of your personal data.
Rectification – to correct any inaccurate or incomplete data.
Erasure (“Right to be Forgotten”) – to request deletion of your personal data.
Restriction – to limit processing in certain circumstances.
Data portability – to receive your data in a structured, machine-readable format.
Objection – to object to processing based on legitimate interests or direct marketing.
To exercise these rights, contact us at hello@creative-purpose.agency.
We may request proof of identity before fulfilling your request.
If you are not satisfied with how we handle your data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at https://www.ico.org.uk.
11. Links to Other Websites
Our website may contain links to third-party websites.
We are not responsible for the content or privacy practices of those websites. You should review their privacy policies before providing any personal data.
12. Changes to This Policy
We may update this Privacy Policy periodically to reflect legal or operational changes.
Any updates will be published on this page with a revised “last updated” date.
Your continued use of our website or services following such updates constitutes your acceptance of the revised policy.
13. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:
Registered business name: Creative Purpose Agency Ltd
Registered office: 128 City Road, London, United Kingdom, EC1V 2NX
Company number: 16377612
Email: hello@creative-purpose.agency
Website: https://creative-purpose.agency